Empowering Tuinuane Self Help Group: MSEA Drives Business Growth in Kitui Central

The  Micro and Small Enterprises Authority (MSEA) Kitui Office recently conducted an empowering training session for the Tuinuane Self Help Group in Kitui Central, aimed at promoting business growth and enhancing entrepreneurial capacity.

The group, primarily engaged in detergent manufacturing, expressed strong interest in expanding operations, diversifying their product range, and improving market competitiveness. The training provided a platform for MSEA to engage directly with members, understand their business aspirations, and showcase available support mechanisms, including enterprise development, formalization, and linkages to relevant services.

Under the visionary leadership of Director General and CEO  Henry Rithaa, MSEA continues to play a pivotal role in empowering small business owners across Kenya, equipping them with knowledge, resources, and opportunities to grow sustainably and thrive in competitive markets.

This engagement reflects MSEA’s ongoing commitment to fostering entrepreneurship, strengthening local economies, and supporting self-help groups to turn ambition into tangible business success.