SasaPay Unveils 'Madeni' Feature on SasaPOS to Help SMEs Digitize Customer Debt Management

 SasaPay, under the leadership of Managing Director Stephen Kaguchia, has introduced the Madeni feature on its SasaPOS platform, a digital solution designed to help small and medium-sized enterprises (SMEs) efficiently record, manage, and track customer debts.

The new feature seeks to eliminate the traditional practice of recording customer credit in notebooks, offering business owners a more reliable and organized way to monitor outstanding balances directly from their mobile phones.

According to SasaPay, the Madeni feature enables traders to instantly record customer debts, monitor unpaid balances in real time, update payments as customers settle their accounts, and maintain accurate records that support better cash flow management.

The company says the innovation is aimed at reducing paperwork, minimizing errors associated with manual record-keeping, and giving entrepreneurs greater control over their day-to-day business operations.

With many Kenyan SMEs extending goods and services on credit, keeping accurate debt records has remained a challenge, often resulting in missed payments, disputes, and cash flow difficulties. SasaPay believes the digital tool will help businesses improve accountability while simplifying debt management.

Managing Director Stephen Kaguchia said the platform is part of the company's broader commitment to equipping Kenyan entrepreneurs with affordable digital tools that enhance efficiency, financial management, and business growth.

SasaPay is encouraging retailers, shop owners, and other SMEs to download the SasaPOS application and take advantage of the Madeni feature as they embrace digital business management solutions.

The launch underscores the growing adoption of financial technology solutions in Kenya, where digital platforms are increasingly helping businesses streamline operations, improve record-keeping, and strengthen financial sustainability.