Stanbic Bank launches Keep Growing campaign
Stanbic Bank has launched the Keep Growing campaign, reaffirming its
commitment to supporting individuals, businesses and communities to unlock opportunities, build
resilience and achieve sustainable growth.
The campaign seeks to inspire Kenyans to embrace progress and move forward confidently across
every stage of their personal and business journeys, backed by financial solutions designed to enable
long-term prosperity.
The initiative is anchored in insights drawn from the bank’s interaction with retail and SME customers
and their desire to grow despite facing pressure from rising costs, high debt levels and unpredictable
income streams, thereby straining households and businesses.
Abraham Ongenge, Acting Chief Executive, Stanbic Bank Kenya said: “The Keep Growing campaign
is a tribute to the resilience of the Kenyan spirit that starts with ambition, strengthened by challenge
and driven by motivation. It is our answer to Kenya’s plan to build a resilient economy, driven by
MSMEs and manufacturing.”
Projections from the World Bank, IMF, CBK, National Treasury show that Kenya’s economy will grow
between 4.5%–5.5% in 2026, with the medium-term trajectory of 4.7–5.3% through 2028. CBK
projects 5.2% growth in 2025 and 5.5% in 2026, having executed its longest easing cycle in recent
history — cutting the Central Bank Rate from 13.0% to 8.75% between August 2024 and February
2026 to stimulate credit and economic activity.
The campaign, which is a powerful call to action, comes on the back of this economic growth that is
broadening beyond agriculture, a structurally positive signal for medium-term resilience.
Lilian Onyanch, Head, Brand and Marketing, Stanbic Bank, explained, “Through this campaign, we
want to inspire Kenyans to connect, share and inspire one another on the path to progress. We want
to affirm resilient entrepreneurs who are growing their businesses and empower the next generation
of entrepreneurs. In today’s world, authentic stories are one of the most powerful ways to inspire the
next generation, and that is what we aim to achieve through the Keep Growing campaign.”
As part of the campaign, the Bank will profile and celebrate homegrown businesses, bringing to life
authentic stories of growth and resilience. The campaign will also be supported by a series of
promotions across various media platforms.
The bank recorded 5% year on year growth in Q1 Profit After Tax to KES 3.5 billion, driven by a
double-digit balance sheet growth, and prudent cost and risk management. Going forward, the bank
aims to keep accelerating its growth agenda, by deepening financial access for individuals and
enterprises across the region.
The Bank has received several accolades in the past few months including Overall Best Bank in
Kenya at the Think Business Awards and through Standard Bank, named Africa’s Most Valuable Bank
Brand by Brand Finance for the fifth consecutive year.

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