Governor Mghetto Engages City Hall Professional on Urban Transformation Agenda

 The People’s Governor, IZZOH-FRESH (born Isaac Chege Njuguna), has reaffirmed his commitment to transformative urban leadership through strategic engagement with professionals at City Hall. The meeting focused on innovative approaches to urban order, enterprise empowerment, and inclusive development across Nairobi.

Profile of IZZOH-FRESH

Mr. Isaac Chege Njuguna, popularly known as IZZOH-FRESH or Governor Mghetto, is a visionary leader whose life journey reflects resilience and national unity.

Born to humble peasant farmers, he rose from the informal settlements of Mathare to international boardrooms in London — blending grassroots understanding with global strategic insight.

A self-described “pure-breed Kenyan,” his life embodies the country’s diversity: born Kikuyu, raised among the Luhya, with close ties to the Kalenjin, Luo, Turkana, and Maasai communities. He represents a unifying voice across Kenya’s social and cultural fabric.

A Calling to Serve

A life-changing incident — a near-fatal throat gunshot — inspired IZZOH-FRESH to dedicate his life to service and purpose rather than fear. In 2009, he anchored his faith in the belief that leadership is a divine calling to serve. This conviction gave rise to TUNAWEZA, a people-centered philosophy grounded in structure, opportunity, and dignity.

Vision: Order Through Opportunity

Through his Urban Order Model, Governor Mghetto proposes a transformative approach to city management — one that uplifts rather than excludes.

His flagship initiative, The People’s Bazaar – Hawkers City, seeks to organize and empower informal traders, turning Nairobi’s street economy into a structured, secure, and productive enterprise ecosystem.

His guiding principle remains:

“Order through opportunity, not fear.”

Philosophy of Leadership: Empowerment Through Inclusion

Governor Mghetto’s leadership model bridges government, business, and community, fostering collaboration for inclusive growth.

His Empowerment Cluster Initiative converts marginalized urban zones into innovation and productivity hubs, creating employment and nurturing entrepreneurship among the youth.

This approach promotes what he terms “capitalism with compassion” — ensuring that progress and prosperity are shared equitably.

Doctrine: The Strong to Serve

Guided by the example of national icons such as Rt. Hon. Raila Odinga, IZZOH-FRESH upholds values of precision, discipline, and courage.

To him, leadership is an act of service — defined by focus, integrity, and dedication to The People’s Victory.

The Superiority of the Plan

“We will not outspend them — we will outthink, outplan, and outperform them.”

Governor Mghetto’s approach emphasizes strategic planning and data-driven execution over political rhetoric. His TUNAWEZA Development Framework is built on evidence, realism, and active citizen participation — offering sustainable solutions to Nairobi’s urban challenges.

The People’s Movement

Governor Mghetto’s leadership derives its strength from the people. From the matatu stages to the market stalls, he remains deeply connected to the daily realities of Nairobi’s residents.

He stands for fairness, opportunity, and shared dignity — championing a city where every citizen has a rightful place in its growth story.